MMResearch™ consists of a team of talented in-house staff, complemented by a network of independent marketing and community research specialists, who work together as a team.
Theo has gathered together a group of researchers with diverse (complementary) skills and experiences. This stimulates a creative work environment and helps us to provide innovative research solutions for our clients.
Theo Muller - Managing Director
Theo is Managing Director of MMResearch™. He qualified in commercial law in the Netherlands and gained further qualifications in marketing in New Zealand. He pursued a career in marketing with Lever Rexona and the New Zealand Dairy Board (Fonterra) and founding MMResearch™ in the mid-nineties.
Theo has a passion for relationship marketing and marketing research. He has authored several essays on these topics, earning him a reputation for being innovative in his philosophy on marketing and market research. He works with many reputable clients in these fields to directly benefit their market position. Theo is also an experienced and skilled moderator and group facilitator.
Theo has conducted a vast amount of research for the building and construction industry in New Zealand. Under his stewardship, MMResearch™ has conducted research with builders, customers of builders, suppliers to the building and construction industry, building industry regulatory organisations and learning institutions in the building sector.