Our Tools & Services
"A moment's insight is sometimes worth a life's experience."
Oliver Wendell Holmes
Accurate information is fundamental to good decision making. We use a variety of tools and techniques to provide you with actionable information. We tailor each individual project to ensure that our clients' unique objectives are met. We know these tools well, because we work with them every day.
It's important to remember however, that the tool is not the solution. It merely helps us to do our job - to provide you with research-based insight and understanding.
Click on the links below for information about several of our research tools and services.
Some of the tools we use:
Computer Assisted Telephone Interviewing (CATI)
Qualitative in-depth interviews
Online surveys (eSurvey™), including online panel surveys
Telephone focus groups (TeleFocusGroups™)
Some of the services we provide:
Population and community surveys
Brand awareness and brand tracking research
Customer satisfaction research
Climate (employee satisfaction) surveys
Stakeholder audits and surveys